Baby Bjorn

Baby Bjorn is a family-owned, Swedish company founded in 1961. From the start, Baby Bjorn's goal has been to simplify everyday activities for parents and small children by developing innovative products for children up to the age of three.

It's products are now used worldwide by millions of parents, and all of them have the same goal: happy, safe children. The enthusiastic reception the products have received from consumers have inspired Baby Bjorn in its efforts to develop safe and attractive, high-quality products. 

At Baby Bjorn the goal is to develop products that are both creative and sensitive to children's and parents' needs and identify those little everyday problems and provide ingenious solutions to them.

Parents should feel confident in their choice of a functional product that is safe for their child. Hence, why Baby Bjorn take responsibility for every step of thier development process and have adopted long-term approaches towards constantly improving and renewing the product range.

To help achieve this Baby Bjorn has worked closely with pediatricians  since the company was founded in 1961. The valuable information and comments they provide are vital, both in connection with the development of new products and in the ongoing development of existing ones.

Baby Bjorn's cooperation with the medical profession began in Sweden, but now includes an international network of pediatricians in Germany, France, Sweden and the USA.

Baby Bjorn is proud of its 46 years in the business and has never compromised its core values of quality, safety and design.