The Gruffalo is a children's book by writer and playwright Julia Donaldson, illustrated by Axel Scheffler, that tells the story of a mouse's walk in the woods. The book has sold over 10.5 million copies, has won several prizes for children's literature, and has been developed into plays on both the West End and Broadway. The Gruffalo won the gold award (in the 0-5 years category) of the 1999 Nestlé Smarties Book Prize. It was the UK's best-selling picture book of 2000, won the 2000 Nottingham/Experian Children's Book award, and the Blue Peter Best Book To Read Aloud award and is now also a very successful range of soft toys.
The Concept Behind The GruffaloDid You Know?
- One of the most delightful and popular children’s books, The Gruffalo is a timeless classic and is the number 1 book borrowed in libraries across the UK. Over 5 millions copies sold to date, translated into 40 languages.
- The Gruffalo animated film launched on BBC1 on Christmas Day in 2009. 10 million viewers tuned in to watch. This was repeated again in 2010. The Gruffalo DVD has now sold 205,000 units
- The animated film for The Gruffalo’s Child book premiered on BBC1 as the highlight of their Christmas 2011 schedule. The Gruffalo’s Child DVD is released in February 2012
- The Gruffalo live show toured the country year round. Over 4 million people went to see it!
- The Gruffalo’s Child Theatre Production – 19 Weeks, 34 venues nationwide and over £70,000 in ticket sales
- The Gruffalo exciting new tour set for 2012