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Fisher-Price Brilliant Basics

Classic play to enrich baby's development! Basic play is a fundamental part of childhood, helping build problem-solving skills, language, and much more. Fisher Price Brilliant Basics toys combine classic themes with fresh ways to hold baby's attention and enrich development, with plenty of busy activities.

Fisher-Price is a hugely successful brand and has become a worldwide success and remains a favourite for parents when encouraging learning through play. Fisher Price is extremely proactive in ensuring parents understand why their products are good for baby's development, which is a fundamental part of why babies love to play with their toys so much.