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When babies are happy and entertained they are at their optimal level for learning so playing with them using their age appropriate toy can really further their development. Ideal activity toys for babies include those that baby can touch and hear which will help develop their sensory and audio skills respectively. Good examples include baby stacking toys for babies under 6 months or activity centres for infants above 6 months. Bathtime toys make bathing less frightening and offer the opportunity for a completely different playing and learning experience such as interacting with floating toys, squirting and singing along with toys like the Tomy Turtle that swims and sings! The baby walker is a traditional item to aid stabilising baby when they are on their feet but in more recent times the recommended developmental toys for baby of 6 months plus are entertainers. These are stationary items and keep baby within a safe environment in which they can make their own enjoyment by jumping (strengthening their legs) and playing with all the activities on the play station in front of them. Our best seller is the Fisher-Price Rainforest Jumperoo and is supported with fantastic reviews by real parents. Whether you are looking for toys for babies or baby gifts for a birthday, we are one of the best UK baby shops online and it will be our pleasure to fulfil your requirements.

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Tiny Love Sunny Stroll
A colorful flexible stroller/infant carrier arch, with lots of funshine toys and activities, for two stages of baby's development: batting (0-3m) and pulling/manipulating (3m+). Special angle adjustments and new easy attachment clips make Sunny Stroll trully unique.
RRP : £21.99Our Price : £20.99Save : £1.00
East Coast Rest and Play Activity Cube
This beautiful wooden activity cube includes 5 different activities to stimulate baby.
RRP : £39.99Our Price : £34.99Save : £5.00
Tiny Love Sunny Stroll Tiny Princess
A colorful pink, purple and green arch that fits on to strollers and infant carriers and offers your baby a world of fun, amusement and learning while out and about. Tiny Princess Butterfly Stroll is an easy to pack toy that includes a variety of activities that will keep your little one occupied and happy.
RRP : £21.99Our Price : £20.99Save : £1.00
Bright Starts Take Along Tiger Carrier Toy Bar
The Bright Starts Take along Carrier Toy Bar features a cute little tiger toy with fun activities, melodies and lights that hang overhead for fun on the go! The tiger’s nose lights up and plays four fun melodies when baby pushes it. There's a spinning zebra roller ball with colourful rattle beads, a spinning paddle mirror for self-discovery, a bead chaser with colourful textured rings that make a fun clacking sound and straps that attach easily to most carriers.
RRP : £9.99Our Price : £9.49Save : £0.50
Bright Starts Having A Ball Let's get Rolling' Activity Table
Your toddler will never run out of new things to do and learn with the Get Rollin’ Activity Table! From the ball ramp to the peek-a-boo gator and the caterpillar piano, this activity table provides hours of entertainment and learning! It even fosters bilingual language learning by teaching shapes, colors, numbers, and more in both English and Spanish.
RRP : £39.99Our Price : £37.99Save : £2.00
Baby Einstein Activity Table
With the Baby Einstein Activity Table a baby can discover melodies, learning and a world of fun. Packed full of features, this table includes a flip book, piano, drum, guitar, French horn and shaped buttons to help introduce baby to shapes in English, Spanish and French.
RRP : £49.99Our Price : £44.99Save : £5.00
Fisher-Price Deluxe Stroller Toy
20% off Fisher-Price Applied at Checkout
Entertain baby wherever you go, with a brightly colored activity center that easily attaches to your stroller.
RRP : £21.99Our Price : £20.89
Fisher-Price Little People Disney Princess Palace Playset
20% off Fisher-Price Applied at Checkout
The Fisher-Price Little People Disney Princess Palace is a place where your little one's imagination can live and grow. Your little girl will love re-enacting familiar scenes from her favourite Disney movies and soon enough you'll see her creating stories of her own.
RRP : £54.99Our Price : £49.99
Tiny Love Woodland Take Along Arch
Keep baby entertained wherever you are with this take along arch, covered in bright colours and vivid patterns and a toy for baby to discover.
RRP : £21.99Our Price : £20.99Save : £1.00
Fisher-Price Little People City Skyway
20% off Fisher-Price Applied at Checkout
Standing over 3 feet tall, this play set ramps up the zipping, zooming racing fun. Your little racer sends a vehicle down the ramp at the top, then waits for the surprise finish as the car comes out at the bottom in one of three spots. Will it speed out one of the two side exits or jump off the middle ramp? It's different every time. The creative play is revved up even more with a realistic crane, stop sign, petrol pump and parking meter. Your little one will enjoy hours of non-stop action.
RRP : £39.99Our Price : £36.99
Having A Ball Jungle Fun Ball Climber
Your little one will love interacting with these lively balls that climb up the tree, roll across the tree tops and bounces into the hippo's mouth! The Having a Ball™ Jungle Fun Ball Climber™ from Bright Starts™ is a toy that will amaze you and baby! Press the red light-up button to see balls climb up and around the tree trunk, then spin and roll down the ramp. It will amaze you when the balls hit the platform and bounce directly into the hippo's mouth! Fun melodies and silly animal sounds add to the show!
RRP : £29.99Our Price : £28.49Save : £1.50
Having A Ball Hide 'n Spin Monkey
Bright Starts™ just put a whole new spin on monkey business with the Having a Ball™ Hide 'n Spin Monkey™! This irresistible monkey will keep baby engaged and on the move.
RRP : £39.99Our Price : £37.99Save : £2.00
Early Learning Centre Activity Triangle
Every side of the Activity Triangle has something different and fun to discover. With lots of rattling beads, a spinning wheel, mirror, and lots of shapes to push and pull, your baby will have hours of fun. The triangle is supported by three spiral tubed containing mesmerising colourful beads that cascade around and down the spirals as your baby turns the triangle.
RRP : £13.99Our Price : £13.29Save : £0.70
Fisher-Price Laugh n Learn Puppy's Activity Home
20% off Fisher-Price Applied at Checkout
The Welcome to Puppy’s home, full of learning and best friends! Press buttons, bat at the roller ball, toggle the light switch and more, to learn about letters, greetings, weather and opposites. Shake Puppy and Froggy to hear rattle sounds, too.
RRP : £27.99Our Price : £26.99
Fisher-Price Laugh & Learn Crawl Around Car
20% off Fisher-Price Applied at Checkout
Baby “drives” fun and learning all around the stationary play centre car, from sit, to crawl, to stand & “cruise”!
RRP : £72.99Our Price : £69.99
Fisher-Price Little People Twirls Songs Palace
20% off Fisher-Price Applied at Checkout
Recreate magical Disney moments on the dance floor… Disney Princess characters Belle and Cinderella each had magical moments on the dance floor. And now, with the Disney Princess Musical Dancing Palace by Little People®, little ones can recreate those special moments for themselves! Spin the lever to see Disney Princess figures Belle and Cinderella spin and twirl around the dance floor with Belle’s prince. That’s when the “magic” happens: music, sounds and phrases like “Isn’t this music beautiful?” all help bring the pretend play to life!
RRP : £64.99Our Price : £59.99
Mega Bloks Build 'N Learn Table
Learn, play and explore with the Build ’n Learn Table by Mega Bloks! Totally portable, this convenient table makes for a snappy platform where your child can start to learn through independent play and interactive discovery. Using the included First Builders blocks, your child can build directly onto the table, creating almost anything they can imagine. Build and stack onto the included wheelbases, and use the tabletop track to zoom around and around for lots of speedy fun! Ideal for families on the go, the Build ’n Learn Table by Mega Bloks folds up for easy travel and features interior storage for blocks.

Ideal for ages 1 to 5
RRP : £39.99Our Price : £37.99Save : £2.00
Mega Bloks Lil Princess Play 'N Go Table
Give your little fairytale fan her own mystical doorway to the Lil’ Princess world with the Mega Bloks Lil’ Princess Play ‘n Go Fairytale Table. Set the table anywhere you want on its four sturdy legs and let your child build her own little royal court limited only by her imagination. This beautiful building table provides a pretty platform for all kinds of glittering builds and whimsical adventures. When your child’s fairytale is over, simply store all of her pieces in the Play n’ Go Fairytale Table and fold up the legs for easy travel and storage!
RRP : £39.99Our Price : £37.99Save : £2.00
Mega Bloks First Builders Build n Learn Table
The Mega Bloks Build n Learn Table with 25 pieces offers endless building possibilities of imaginative fun for little hands with big imaginations. The table stimulates creativity whilst teaching children about shapes, colours and sizes.The Mega Bloks play table includes 20 big, soft and colourful building blocks, track pieces and archways with a car figure with a character inside. There are plenty of stickers to decorate your table by Mega Bloks. The table is fun but also practical too, as it folds away easily and includes carrying handles, for easy transportation.
RRP : £39.99Our Price : £37.99Save : £2.00
Mega Bloks Rescue Squad
It’s your little hero’s chance to save the day with the Rescue Squad by Mega Bloks First Builders! The panel-style blocks allow for faster, taller building, while highly decorated blocks bring to life a firehouse and police station with doors and windows that really open! Use the included panels and blocks to build and add detail to the scene. The Rescue Squad builds up to two feet high, and comes with one Firefighter Block Buddy™, one Police Officer Block Buddy™ and a police car for racing off to help friends in need!

Ideal for ages 1 to 5
RRP : £24.99Our Price : £23.74Save : £1.25
Mega Bloks Cozy Cottage
Now your little designer can build a fun country home with the Cozy Cottage by Mega Bloks First Builders! The playset’s panel-style blocks allow for faster, taller building, while highly decorated blocks bring to life a picture-perfect house with doors and windows that really open! Use the included First Builders blocks and special parts to build up to two feet high. Decorate the cottage, making a perfect country house for the included Block Buddy™ and her pet cat to play in. Add the finishing touches with a buildable flower that doubles as a patio umbrella, and top off the day with a ride for two on the rocking seesaw.

For ages 1 to 5!
RRP : £24.99Our Price : £23.74Save : £1.25
Mega Bloks Friendly Farm
Help your little farmer harvest the fields, feed the cow, and drive the tractor around with the Mega Bloks First Builders Farm. This friendly farm comes with everything you need to do the daily chores: build the farm and the stable, bring the chicken into the barn and give the horse a tasty apple. The Farm even includes customized stickers that have been decorated with a farm theme to make building, rebuilding and playing so much more fun! Use the sturdy lid base to build on and when playtime is over, use the tub for easy storage!

Ideal for ages 1 to 5.
RRP : £41.99Our Price : £39.89Save : £2.10
Mega Bloks First Builders Fast Tracks Raceway
Drivers, start your engines! Gear up and get ready for some high-speed adventures with the Fast Tracks Racing Team by Mega Bloks First Builders. Your little race car driver can build with the tracks and blocks and mix and match the race cars for endless play. Use the colourful stickers to create even more imaginary fun. Watch as they screech and vroom through the raceways, and the fans in the stands cheer them on! Who will be in the lead, as the checkered flag is waved?
RRP : £19.99Our Price : £18.99Save : £1.00
Disney Frozen Magiclip Doll and Fashion Asst
This charming assortment features adorable Anna and Elsa small dolls from the upcoming Disney feature Frozen. Anna and Elsa are sisters living in the enchanted Kingdom of Arendelle. Each has her own unique personality and style, though their elaborate wardrobes are reflective of their icy kingdom's trends.
RRP : £6.99Our Price : £6.49Save : £0.50
Frozen Elsa and Anna Ragdoll 10" Assortment
These charming dolls are perfect for the youngest Frozen fans. Choose from Elsa or Anna, dressed in their classic and beautiful dresses.
RRP : £20.99Our Price : £19.99Save : £1.00
Small Cute Elsa & Anna Dolls
Cast a magical, crafty spell and recreate the scenes from the hit move, Frozen, with these wonderfully soft and cute Anna and Elsa dolls.
RRP : £12.99Our Price : £12.34Save : £0.65
Cinderella Spin & Sparkle Twirling Skirt
Make a dazzling, royal impression with Disney Princess Twirling Skirt Cinderella Doll - inspired by the movie moment when she transforms from a housedress into her iconic ball gown!
RRP : £25.99Our Price : £24.69Save : £1.30
Cinderella Sparkle Doll
Girls can relive favourite fairy tale scenes with this royal beauty dressed up for the moment when her dreams come true!
RRP : £11.99Our Price : £11.39Save : £0.60
Cinderella Royal Doll in Blue Dress
A beloved fairy tale comes to life in Disney’s new Cinderella live action movie! Kind and beautiful Ella is rewarded with a wish come true and behold - the Disney Cinderella Royal Ball Cinderella doll! Ella enchants in an iconic dress with multicolor blue and purple layers that create spectacular volume. She sparkles from head to toe with delicate, magical butterflies and foil print accents and wears her famous "glass" slipper shoes that sweep her across the ballroom floor and carry her off to Happily Ever After. This breathtaking doll is sure to delight girls, moms, collectors and fans of the movie!
RRP : £42.99Our Price : £39.99Save : £3.00
Cinderella's Bedroom
Dance, dream and dress in Cinderella’s Dream Bedroom playset featuring all of the enchanting accessories a girl needs to recreate cherished moments from Disney’s beloved fairy tale! Iconic elements include a carriage shaped canopy bed with an ornate, castle backdrop, a free standing mirror featuring transformation fun, a large clock about to strike the fateful midnight hour, Cinderella’s infamous glass slippers, a large slipper shaped shoe closet and many movie themed flourishes! Girls will enjoy hours of day and night play with Cinderella’s Dream Bedroom playset - where princess dreams do come true! Cinderella doll sold separately.
RRP : £36.99Our Price : £34.99Save : £2.00
Disney Frozen Singing Elsa Doll
Now you can sing along with Elsa from the Disney film Frozen! By pressing the snowflake button on her chest, Elsa sing an excerpt from her signature song, “Let It Go”, for girls to sing and dance to. As she sings, re-live the movie moment when Elsa flees the kingdom of Arendelle in search of a place where she doesn’t have to hide her magical powers. Once she discovers the North Mountain, Elsa creates her own castle, dress, and Olaf the snowman out of snow and ice. Girls can imagine that they have found their own winter safe haven for which to be themselves, just like Elsa.
RRP : £26.99Our Price : £25.49Save : £1.50
Disney Frozen Singing Olaf
Bring your favourite snowman to life in a fun and musical way! With Summer Singin’ Olaf, re-live the heartwarming moment in Disney’s Frozen when Olaf shares his dreams of experiencing summer with friends Anna and Kristoff. By pressing the button on his chest, Olaf will break out in his signature song from the movie, “In Summer”. As he imagines what frozen things do in the heat, like lying on the beach getting a tan, kids will want to join him in song and dance. Listen closely - Olaf will also say some of his funniest phrases from the movie!
RRP : £15.99Our Price : £14.99Save : £1.00
Disney Frozen Sparkling Elsa
Beloved Elsa from Disney's animated, Academy Award winning hit Frozen, absolutely dazzles in sparkling fashions of signature colours. Wearing a glittery, detailed skirt, coordinating shoes and a tiara, this royal and powerful beauty is truly ready to sparkle happily ever after.
RRP : £15.99Our Price : £14.99Save : £1.00
Disney Frozen Sparkling Anna
Beloved, heroic younger sister Anna, from Disney's animated hit Frozen, absolutely dazzles in sparkling fashions with signature colours. Wearing a glittery, detailed bodice, satiny calf-length skirt, and her coronation tiara, this charming royal is truly ready to sparkle happily ever after.
RRP : £15.99Our Price : £14.99Save : £1.00
Disney Frozen Magical Lights Palace Playset
This gorgeous ice palace is the perfect setting to play out scenes from Disney’s Frozen. Inspired by Elsa of Arendelle’s magical mountain home, the wintry castle is designed in cool blues and with translucent touches for an icy appearance. Open the set and raise the rooms to create three distinct play spaces. There’s a grand regal bedroom, royal-ready throne room and a lookout balcony for Olaf the snowman.
RRP : £46.99Our Price : £43.99Save : £3.00
Disney Frozen Royal Colour Anna Doll
Discover the magic of Disney’s Frozen’s royal sisters and the transforming power of colour-change Anna! Fill the included “perfume bottle” with icy cold water, then spray her crown and dress for magical colour change. Warm water changes the colour back, so the fun never ends! Anna is dressed in her blue skirt and pink bodice with a matching tiara to complete her princess look.
RRP : £26.99Our Price : £17.99Save : £9.00
Disney Frozen Royal colour Anna Doll
Discover the magic of Disney’s Frozen’s royal sisters and the transforming power of hot and cold with colour-change Elsa. Fill the included “perfume bottle” with icy cold water, and spray the doll’s crown and dress for a magical colour change. Warm water changes the colour back, so the fun never ends. Elsa wears her beautiful snowflake gown, with her matching tiara.
RRP : £26.99Our Price : £17.99Save : £9.00
Disney Frozen Complete Story Set
This gift set includes all 5 characters from the Disney Frozen film and comes in an attractive display box. All figures are carefully and colourfully hand painted to give a true to life look and are recognised for excellence in design and quality.
RRP : £24.99Our Price : £20.99Save : £4.00
Disney Minnie Mouse Flyin 'Style Helicopter
Minnie is taking her fashion fun to the skies, and she is flying in style in her new Flyin’ Style Helicopter! We can tell this is Minnie’s helicopter - it has a spinning bow propeller! Once you’ve landed at your location, open the side door to reveal a mobile boutique! Watch the display case rotate when you spin the propeller on the top or sit Minnie in the chair at her vanity to check out her aviation outfit!
RRP : £17.99Our Price : £16.99Save : £1.00
Ever After High Royal Dexter Charming
Working toward a royal future, he looks quite the prince in a truly hip look infused with cool trends - like a plaid jacket with t-shirt and skinny pants - along with regal touches, like his golden crown and golden details on the jacket. A slate messenger bag is perfect to help rule the hallways of Ever After High style.
RRP : £19.99Our Price : £18.99Save : £1.00
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