We stock a fantastic range of Fisher Price products including toys, bouncers, rockers, gyms, tummy time mats, mobiles, monitors, educational and activity toys, potties, highchairs and entertainers.

Fisher Price products let your child learn while they play and have fun , the range of toys from Fisher Price lets parents encourage the development and activity of their baby while growing up.

Fisher-Price Activity Gyms

Fisher-Price Bouncers and Rockers

Fisher-Price Woodsie Bouncer
RRP : £49.99Our Price : £47.49

Fisher-Price Musical Teddies

Fisher-Price Swings

Fisher-Price Floor Seats

Fisher-Price Potties & Step Stools

Fisher-Price My Potty Friend
RRP : £59.99Our Price : £56.99

Fisher-Price Cot Soothers and Projectors

Fisher-Price Interactive Play

Fisher-Price Zebra Walker
RRP : £27.99Our Price : £26.59

Fisher-Price Baby Entertainers

Fisher-Price News

Mother and Baby Awards
Mother and Baby Awards
The Fisher Price Easy Clean Highchair wins Bronze for best highchair at the 2011 Mother and Baby Awards.
Mother and Baby Awards
The Fisher Price Luv u Zoo Deluxe Musical Mobile Gym has won Silver for best newborn toy 0-6 months at the 2011 Mother and Baby Awards.
2011 - Froggy Bouncer Wins GOLD
2011 - Froggy Bouncer Wins GOLD
The Fisher Price Bounce and Spin Froggy Entertainer wins GOLD from the Practical Parenting and Pregnancy awards 2011.
SEPT 2011 - Pregnancy & Birth Recommends
SEPT 2011 - Pregnancy & Birth Recommends
Fisher-Price are delighted to announce that Pregnancy & Birth now recommends the Luv U Zoo Bouncer, Luv U Zoo Space Saver Swing, Smart Stages 3in1 swing and the Infant to Toddler Rocker.
SEPT 2011 - Awards from Practical Parenting Magazine
SEPT 2011 - Awards from Practical Parenting Magazine
Fisher Price have had some great news! They have just won some industry awards from leading parenting title Practical Parenting Magazine!

Toddler/Pre-schooler Toy - Silver award for the Little People Wheelies Stand 'n' Play Rampway
SEP 2011 - Magazine
SEP 2011 - Magazine
You can see the Luv U Zoo Bouncer in NCT New Gen magazine on Sale end of August, the Discover N Grow Open Top Musical Gym in Mother & Baby magazine on sale August 10th, the Kick N Play Piano Gym in Pregnancy & Birth magazine on sale August 17th and the My Potty Friend in Practical Parenting magazine on sale August 4th.
AUG 2011 - Magazine
AUG 2011 - Magazine
The Fisher Price Infant to Toddler Rocker is appearing in Mother & Baby magazine, on sale July 13th and the Fisher Price Kick N Play Piano Gym is in Prima Baby magazine on sale July 21st.
Mother and Baby Awards 2011
Mother and Baby Awards 2011
Fisher Price wins silver at the Mother and Baby Awards 2011 for their Rainforest Peek-a-Boo Waterfall Soother in the best sleepaid category.
The Concept Behind Fisher-Price

The Concept Behind Fisher Price
Fisher-Price has become a brand much loved by parents all over the world. This is not only because their products are great but also because Fisher Price are extremely proactive in helping parents understand why their products are good for baby's development.

Their recent marketing campaign to promote their Milestones campaign has been developed to highlight easily to parents the stages of development a baby reaches as they grow. The simple colour coded graphics make it easy for parents to choose the right product at the right time.
In addition, they have also developed 'My baby's first year' calendar, which is a lovely little booklet  for parents to record all the changes baby makes month by month alongside a guideline of the development stages they may expect in their baby's first year along with what Fisher Price products would be suitable to aid development at that time. babycity is giving one of each free with every order!
The History of Fisher Price
Fisher-Price was founded in 1930, hardly the best time to launch a new business as the shadows of the Depression still loomed over American business. Still, Herman Fisher, Irving Price and Helen Schelle combined their diverse manufacturing and retailing experience to create their toy company and confidently brought 16 wooden toys to the International Toy Fair in New York City. The whimsical nature and magical surprises of those first toys quickly caught on and became the hallmarks of Fisher-Price ever since. 

In 1969, at the age of 71, Herman Fisher retired as President of Fisher-Price. In November, 1993, stockholders of Fisher-Price, Inc. and Mattel, Inc. approved a merger under which Fisher-Price became a wholly owned subsidiary of Mattel. This merger ignited remarkable growth in the international markets and through product acquisitions.

Fisher-Price Today
The Fisher-Price mission is to support today's families with young children through a breadth of products and services that make early childhood more fun and enriching. It's philosophy is to believe in the potential of children and in the importance of a supportive environment during the preschool years.

Fisher-Price Values
Fisher-Price values include keeping with its long-standing tradition of innovation, quality, durability, safety and good value, they offer products and services consumers can trust to improve their family's lives. Through the teamwork, the brand challenges itself to strive for excellence and to exceed parents expectations.