Boon is a brand that specializes in baby and nursery care products. Founded by Rebecca Finell and Ryan Fernandez in 2004, the company is based in Tempe, Arizona. Their founding principle was to deliver a benefit to parents in response to problems they face bringing up their little ones. Hence, the Company was called Boon, which means ‘benefit’, particularly ‘a benefit bestowed in response to a request.’ Each one of their products offers a ‘boon’ to parents by helping to make their everyday lives a bit easier while incorporating great design and fun at an affordable price.

Boon's products include baby bathtubs, bath toys, feeding utensils, and kitchen drying racks. One very popular product is the "Grass" drying rack, which is designed to hold everything from bottles and sippy cups to pacifiers and breast pump parts. The flexible grass blades allow for items to be placed in a variety of positions, ensuring they dry quickly and hygienically. Another popular item is the "Squirt" spoon, which makes feeding on-the-go a breeze. The spoon has a squeezable bulb that allows you to dispense food directly onto the spoon, meaning you don't need to carry around a separate container of food. Another iconic product is the pipes bath toy, that can be connected to each other in numerous ways, allowing your child to experiment with water, gravity and pouring introducing cause-and-effect relationships.

Boon's continued success can be attributed to their commitment to creating high-quality, innovative and quirky products, that are well loved by parents and their little ones. Explore the range today at Baby City and give yourself a Boon.